O'Connell Consulting Group helps companies grow by designing and delivering marketing and communication programs that drive results. We help clients achieve critical advantage by profiling the needs and purchasing behavior of their best customers. Using this information we design marketing programs to find new customers for our clients and to motivate their existing customers to buy more and more often.
Our expertise includes business to business and business to consumer marketing for service industries including banks, credit unions, investment management, retail, health care and non-profits.
Lauren O'Connell, founder, earned her MBA from the Fuqua School of Business at Duke University and has served as the President of the Rocky Mountain Direct Marketing Association.
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